WHY TRUST FRE AUCTIONS
First and foremost, we want to express our sincere sympathy for the loss and disruption caused by the recent fires. The damage to homes and communities is deeply painful, and we recognize the emotional weight of what you're going through. As a locally based company in Southern California, we are personally connected to the area and understand the unique challenges you're facing. We're here to help you take the next step - on your terms - with compassion, expertise, and clarity.
Proven Experience. Trusted Results.
FRE Auctions, powered by LFC Marketing Services, Inc., has been a leader in real estate auctions for over 30 years. We've successfully marketed and sold more than $5 billion in property across the U.S., Europe, the Middle East, and Latin America.
Our team brings together experts in:
- Real estate brokerage
- Online auction technology
- Global advertising and marketing
For the past 20+ years, we've hosted all our auctions on our proprietary FRE Auctions platform, giving sellers access to a worldwide pool of qualified buyers.
Global Reach for a Local Property
The recent fires brought global media attention to Southern California. Combined with the region's enduring appeal, this exposure means the right buyer for your lot could be anywhere - from a local property owner to an international investor.
Our auction marketing program includes:
- Print and digital advertising
- Social media promotion
- Public relations outreach
- Easy online bidding access for buyers worldwide
It's likely how you found us - and how the buyer for your lot will find it.
You're in Control
We'll provide you with an estimated value for your lot, but you will set the minimum acceptable sale price, known as the "Release Price." If the highest all-cash offer doesn't meet that price, you can accept, reject, or counteroffer - you're never obligated to sell.
Simple Process. Fair Terms.
Our full marketing timeline takes 45-60 days:
- Property review & prep
- Custom auction website build
- Targeted marketing campaign
- 30-day escrow after auction ends
If your property sells, you pay LFC a 1% brokerage fee. If it doesn't sell, for any reason, you owe us nothing.
Let's Talk About What's Next
We know this isn't just a transaction - it's a turning point. Let's discuss how we can help.
Frequently Asked Questions (FAQs)
30-60 Days, including pre-marketing, online bidding, and escrow.
We will extensively research the market for comparables in order to help determine the best sale price.
No, we are a licensed brokerage and will represent you as your agent.
Yes, as well as on Zillow.com, Realtor.com, Homes.com, etc.
Yes. The buyer will pay a buyer’s premium of 4%, which covers our fee and the buyer agent fee.
You are not obligated to accept the highest bid unless it is at or exceeds your list price.
The only additional expenses will be standard seller closing costs.